Back to the 80’s

Have you heard about this new Pop-Up store from Reebok, called Reebok Flash? The main ideia it’s go back to the 80’s with a lot of different sneakers, You can get some popular Reebok sneakers from this decade as well.

It’s looks a really nike strategy…but at the same time it seems that reebook it’s just trying to do something similiar with nike or puma. I know that this 80’s movment it is a trend of the moment, but why they don’t experiment a different way, like back to the 70’s or 60’s? LoL.

I read this article in the contagious website, but the pictures i took from the designboom website. The store looks great! this work was developed by Formavision.

Check it out!